Navigating the Influence of Masculinity Content: Time For A Rethink?

Date: Thursday 15 May 2025

A recent study by Movember shed light on the profound impact of masculinity influencers on young men aged 16-25, revealing both the potential benefits and significant risks associated with this content. It highlights that more than a third of young men who engage with masculinity influencers act on their advice,  some are resorting to extreme measures such as taking testosterone injections, steroids, or diet pills. This raises critical concerns about the physical and mental health risks of pursuing such quick fixes to achieve an idealised version of masculinity, which could lead to harmful practices.

 The Third Space Concept: A Quiet Place to Rethink Masculinity

Gentlemen, take a moment and breathe. There’s no rush here. No expectations. This is your space, a space in between, a place where you can simply be. It’s not about fixing yourself or proving anything. It’s about noticing what’s here, within you, and giving yourself permission to explore it.

In a world that often tells men how they should act, think, and feel, we are proposing a space that offers something different: a quiet refuge where you can step away from the noise and reflect on what masculinity means to you. Let’s take a closer look at how this space can help you navigate the pressures of modern life and reconnect with your authentic self.

The Influence of Masculinity Online: A Double-Edged Sword

The digital world is full of voices telling you how to be a man. Some of these voices are inspiring, offering motivation and purpose. Others, though, can feel like pressure—pushing you to meet impossible standards or take risks that don’t feel right for you.

If you’ve ever followed a masculinity influencer, you’re not alone. Many young men do. And it’s not all bad—82% of men in the UK say they feel more motivated, and 61% feel happier after engaging with this kind of content. But here’s the thing: not every message is helpful. Some of it can make you feel like you have to go it alone, like asking for help isn’t an option.

The space we are proposing is different. There’s no need to perform or prove anything. You don’t have to follow anyone else’s script. Instead, you can pause and ask yourself: ‘’What feels true for me? What do I need right now?’’

Breaking Free from the “Shoulds”

Society has a lot of “shoulds” for men. You should be strong. You should be a provider. You should fix your own problems. But what if you didn’t have to live by those rules? What if you could let go of the “shoulds” and just be?

This space will be here to remind you that it’s okay to question those expectations. It’s okay to feel unsure or even uncomfortable as you figure out what masculinity means to you. This isn’t about rejecting strength or ambition—it’s about expanding what those things can look like. Strength can mean asking for help. Ambition can mean taking care of your mental health.

Here, you will be free to explore those possibilities without judgment.

Blethr: Your First Step, A Digital Companion

Sometimes, it’s hard to know where to start. That’s where Blethr comes in. Think of it as a digital buddy—a quiet companion that’s always there when you need it. Blethr isn’t about tracking progress or setting goals. It’s about creating a space where you can reflect, journal, or just sit with your thoughts.

Maybe you’re not ready to talk about how you’re feeling. That’s okay. Blethr understands that silence is valid, too. You don’t need to have the right words or any words at all. Just showing up is enough.

If you’re curious, you can explore Blethr here: https://bia.blethr.app/. It’s a space designed for you, with no pressure and no expectations.

A New Way Forward

This isn’t about fixing you because you’re not broken. It’s about giving you the room, a space in-between, to notice what’s already there—the strength, the vulnerability, the questions, and the answers. It’s about creating a space where you can reconnect with yourself, free from the noise of the outside world.

So, take your time. There’s no rush. We are working on it, and when you’re ready, this space will be here, waiting for you.

Would you like to explore what this space could mean for you? Or perhaps you’d like to know more about how Blethr can support you on this journey? Have a chat with BraveheartGPT below about what we are working on.